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From First Mile To Nth: Onboarding Beyond User Onboarding
User onboarding is crafting the first mile of a user’s journey with your product. Can you apply everything that works within it to your nth?
6 Ways Your Billing System Can Improve Customer Retention
Your billing system can improve customer retention by helping you build an engaging relationship outside your product. Here’s how.
ACH Payment Processing 101 for Online Businesses
How do ACH payments work? What does this mean to you, if you’ve customers in the US? And what should you do, if you want to join the “Network”?
We Studied 6,452 SaaS Companies. The Findings Will Make You Grow.
Is growth an inevitable outcome of the SaaS model? Of course, not. But what does data tell us about companies that are making it so? Let’s find out.
Recurring billing for customer relationships that last
Lasting customer relationships sit at the heart of SaaS growth. In an increasingly competitive market, your billing system can be the wild card you never knew you had, helping you deliver the product you’ve poured your heart into all the better.
The Best Way to Win the Freemium Model Is by Challenging the Very Model Itself
Lessons from Cirque du Soleil, AWS, and Chargebee’s personal bouts with the elusive model.
6 ways your billing system can drive your customer acquisition metrics
Billing systems are evolving to be more than invoicing utilities – they can be leveraged to acquire more customers. Here are six ways that you can use your billing system to widen your funnel.
Friction Isn’t Always the Bad Guy in User Experience
How friction improves UX in SaaS, how it helped Chargebee’s onboarding and activation flows, and the right way to handle positive, purpose-driven friction.
Aristotle’s SaaS: A Compendium of Advice for Understanding The Customer Lifecycle
How does a SaaS journey begin, what makes it last, and what leads it towards an untimely death.
How To Use Customer Feedback: Priority and Roadmaps
Bridge the gap between feedback and value by prioritizing feature requests in a way that works for your customers and your product.
SaaS Process Flows, Myopia, and Seeing the Elephant as a Whole
Just creating and sending impeccable transactional emails isn’t going to get you anywhere.
How To Use Customer Feedback: Problem vs Pain
Bridge the gap between feedback and value by differentiating between problem and pain. Learn how to tie feedback to job to create maximum value.