The threat of rising interest rates and the ongoing economic uncertainty have left businesses reevaluating spends and operating frugally. And, with conscious spending taking over the consumer mindset, customers are now postponing new purchases or subscription renewals unless it’s essential. While it may be challenging to acquire new customers, it’s not impossible to ride out …
What’s your trial to conversion rate? Is it above the industry average? How does proper customer segmentation affect your conversions? Read this to find out.
He has played an important role in inventing Software-as-a-service. He’s flamboyant. He’s larger-than-life. And his Startup faced the dot com crash as soon as it was launched, but with persistence it has become the biggest player in the industry. That bar none, makes him a incredible leader to learn from.
What makes trial users become paying customers? Check out these 5 ways to make that happen.
Want in on a major update? Here’s what we’ve been upto – the latest addition to ChargeBee’s featureset, lets you charge your customers based on their usage of products and services.
It’s Whiteboard Monday. In this week’s video, you’ll learn 3 important elements that can help you in increasing your checkout page conversions.
Social proof is powerful. We witness its impact every day. Product reviews can prove to be helpful in building it for your ecommerce store.
Start giving a damn. Walk a light year in your customers’ shoes. Understand their real problems. Recurring revenue businesses are all about relationships. Build them right.
PPC campaigns, content marketing, SEO and a dozen other channels are used to acquire customers. Though, the real work begins once the acquisition process is complete, as you’d have to strive hard for retention and ensure that customers are getting a lot more than what they’d signed up for.
From Marc Benioff’s idea to becoming one of the most successful SaaS companies on the planet, Salesforce.com’s meteoric rise has plenty of lessons for any business based on the subscription model.
Credit Card portability – Why is it important for your business? How do you wiegh in the risks involved before deciding on a SaaS vendor?
Your customers are the real heroes. Learn about the factors for creating customer success programs that deliver positive results.