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Spring ’23 Product Updates: Unlock the Right Growth Levers to Thrive Through Economic Uncertainty

The threat of rising interest rates and the ongoing economic uncertainty have left businesses reevaluating spends and operating frugally. And, with conscious spending taking over the consumer mindset, customers are now postponing new purchases or subscription renewals unless it’s essential.  While it may be challenging to acquire new customers, it’s not impossible to ride out …

The Road to Financial Resilience: A Finance Leader’s Guide for Revenue Recovery

Monday morning board meetings are always a bit of a grind, but this one was different. The revenue numbers were in, and they didn’t look good. An eerie silence engulfed the room. Something was wrong. The leadership team was grappling to understand where and how the revenue was leaking. The company needed to fix its …

The Role of Automation in Improving Cancellation Experiences

The late-2022 SaaS multiple compression is symptomatic of a mindset shift in the industry – that stability is, for now, more important than growth. Investors value companies based on net-dollar retention (NDR) and the Rule of 40, as rising interest rates and shrinking purchasing power put net-new sales under pressure. Moreover, new regulations from California …

9 Ways to Improve Customer Experience and Retention

Subscription businesses know it’s imperative to provide excellent customer experience to your subscribers to maintain a healthy level of customer retention. The results are happy customers who return for additional purchases and recommend your products and services to others. With competition saturating almost every industry, keeping customers from jumpshipping doesn’t only warrant competitive intellect, it …

10 Ways to Drive Repeatable Growth with Customer Retention

As the focus in SaaS moves from ‘solely growth’ to ‘growth and profitability,’ customer retention finds its long-due moment under the sun. In a world where acquisition costs and resistance to new sales are likely growing, ensuring your existing customer base can continue to grow with you is critical for your organization’s growth. For starters, a better retention rate …

The Ultimate Guide to Building a Customer-centric Subscription Business

Picture this: you’re a business owner searching for the perfect solution to streamline your marketing operations. You’ve heard about a B2B SaaS software that ticks many boxes. With high hopes, you fill out a form on their website and await a response. Finally, the call comes. But instead of listening to your needs and understanding …