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Product Updates


  • Release Notes

Getting Started Guide


  • Getting Started Guide

Managing Experiences


  • Getting to know the Experience Manager

Reporting


  • Reporting Overview

Chargebee Billing Integration


  • Chargebee Billing Integration Features

Settings and Installation


  • Navigating the Chargebee Retention Settings Page

Integrations


  • Integrations Overview

Starter Churn Insights


  • Starter Churn Insights

Retention Best Practices


  • Testing in Chargebee Retention
    • Exploring Chargebee Retention Use Cases
    • Your First Chargebee Retention Experiment
    • Creating a Random Offer Test
    • Targeted Offer Tests within Audiences
    • A/B Testing in Chargebee Retention
    • Chargebee Retention Offer Library
    • Creating the Perfect Offer
    • Using Targeted Reason Based Offers
    • Leveraging Offer Placement to Drive Deflection
    • Using the Rules Editor to create an Audience
    • Understanding Properties and Operators in Audience Creation
    • The Chargebee Retention Testing Methodology
    • Frequently Asked Questions

Security


  • Chargebee Retention Security Overview
  1. Retention
  2. Retention Best Practices
  3. Testing in Chargebee Retention
Proactively retain, expand, and grow revenue with Chargebee Growth - the next evolution of Chargebee Retention.Built on top of Chargebee Billing, Growth empowers you to design, experiment, and deploy monetization strategies not just at the moment of cancel but across the entire subscriber lifecycle.Go through ourdocumentationto know more.
  1. Retention
  2. Retention Best Practices
  3. Testing in Chargebee Retention

Testing in Chargebee Retention

A core component of Chargebee Retention is the ability to set up different tests across your entire cancel Audience, or within a targeted Audience. Chargebee Retention lets you take a statistical approach to establish what works best in your cancel experience by leveraging randomization to establish. We outline our approach to thinking through your testing methodology in this article.

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Here we will focus on the different types of tests you can set up in Chargebee Retention, and link to the relevant articles on how to configure each. We typically suggest that you start by thinking through our Testing Methodology first, and then dive into the actual testing set up in-app.

There are many use cases testing in Chargebee Retention, but the three most popular that we see are:

  1. Random Offer Tests across Entire Audience
  2. Targeted Offer Tests within Audiences
  3. A/B Testing in Chargebee Retention

If you have any questions or would like help get started with a test in Chargebee Retention, please contact your dedicated CSM or retention-support@chargebee.com and we will be happy to assist.

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