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Product Updates

  • Release Notes

Getting Started Guide

  • Getting Started Guide

Managing Experiences

  • Getting to know the Experience Manager

Reporting

  • Reporting Overview
    • Navigating the Dashboard
    • Understanding the Insights Report
    • Discovering Trends
    • Getting to know Customer Pages
    • Retained Revenue Cohort Report
    • Calculating lost and saved revenue
    • Reporting on Experience/Page Performance
    • Reporting on Offer performance
    • Reporting on Deflection and Save Trends
    • Benchmark Widget on Dashboard
    • Filtering Reports by Audience or Experience
    • Pulse Dashboard Report
    • Retention Email Digest
    • A/B Test in-house vs. Retention using Bypass
    • Lift Report
    • Percent of Cohort Still Paying
    • Reporting on Fields in Customer Pages
    • Tracking Responses to Feedback Offer Modals
    • Reporting on Customers Last Action
    • Cohort vs. Event-Based Reporting
    • Reporting Terms and Definitions
    • Chargebee Retention Key Metrics Definition
    • Exporting Data from Reports
    • Smart Routing (Beta): Machine Learning in Chargebee Retention
    • Voluntary Churn Reports

Chargebee Billing Integration

  • Chargebee Billing Integration Features

Settings and Installation

  • Navigating the Chargebee Retention Settings Page

Integrations

  • Integrations Overview

Starter Churn Insights

  • Starter Churn Insights

Retention Best Practices

  • Testing in Chargebee Retention

Security

  • Chargebee Retention Security Overview
  1. Retention
  3. Reporting
  5. Reporting Overview
  6. Chargebee Retention Key Metrics Definition
Proactively retain, expand, and grow revenue with Chargebee Growth - the next evolution of Chargebee Retention.Built on top of Chargebee Billing, Growth empowers you to design, experiment, and deploy monetization strategies not just at the moment of cancel but across the entire subscriber lifecycle.Go through ourdocumentationto know more.
  1. Retention
  3. Reporting
  5. Reporting Overview
  6. Chargebee Retention Key Metrics Definition

Chargebee Retention Key Metrics Definition

There are several key metrics that we use to measure the performance of a Chargebee Retention Deflection Funnel. These metrics are presented in our Experience Performance Report as well as our Save Performance and Deflection Trends Reports along with other various reports throughout Chargebee Retention. This article provides a definition for each of these metrics.

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  • Experience: The page a canceling user visited in Chargebee Retention.
  • Reasons: The reason(s) that were selected by the canceling users who visited that particular Experience.
  • Total Sessions: The total # of unique subscriber visits within the unique cancel/save period.
  • Canceled: A subscriber who completes the Chargebee Retention page survey and continues to cancel.
  • Watchlist: A subscriber who visited the Chargebee Retention page within the save interval (defaults to last 30 days) and has not canceled.
  • Saved: A subscriber who has not canceled once the save interval has elapsed after their initial visit to the cancel page. NOTE: for customers, w/ Stripe or Recurly Save Validation enabled this will be validated against billing.
  • Deflect Rate: % of visitors to the page who are initially deflected (# of deflected (watchlist, save or lost deflect) subscribers / total sessions for a given time period).
  • Lost Deflects: A subscriber who was initially deflected but then returned to cancel before the save interval is up.
  • Save Rate: % of visitors to the page who are saved (# of saved subscribers / total sessions for a given time period). The total sessions in calculation does not include sessions for the time period within the save interval.
  • Modal Offer Accepts: # of subscribers who click a particular Modal Offer CTA in the cancel Experience.
  • Modal Offer Views: # of subscribers who view a particular Modal Offer in the cancel Experience.
  • Modal Offer Accept Rate: % of visitors to the page who accepted a modal offer (# of modal offer accepts / # of modal offer views for a given time period)
  • LA Offer Accepts: # of subscribers who click a particular LA Offer CTA in the cancel Experience.
  • LA Offer Views: # of subscribers who view a particular LA Offer in the cancel Experience.
  • LA Offer Accept Rate: % of visitors to the page who accepted a LA offer (# of LA offer accepts / # of LA offer views for a given time period)
  • Total Offer Accepts: Modal Offer Accepts + LA Offer Accepts
  • Passive Deflects: # subscriber who exits the cancel experience w/o canceling and/or selecting a modal offer or LA offer
  • Passive Deflect Rate: % of visitors to the page who deflect w/o accepting a LA or Modal offer (# of subscribers who bounce or select never mind buttons and don't cancel / total sessions for a given time period).

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