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  1. Billing
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  6. Vanity Metrics Bar
  1. Billing
  3. Reports and Analytics
  5. Articles and FAQ
  6. Vanity Metrics Bar

What is Expansion and Contraction in Revenuestory?

The data calculated in Revenusetory is majorly based on these two factors:

Expansion - includes Upgrades, Free to Paid conversions, Reactivations and Resumptions

Contraction - includes Downgrades, Cancellations, and Pausing of subscriptions, which contribute to Gross MRR Churn.

Related Articles

How to obtain the sales reversal report?
How to find what is the expected revenue for the current month/daily?
How can I make customization to my reporting?
What is the difference between CMRR and Expected Revenue?
How does RevenueStory calculate my exchange rates?
How are the metrics calculated from historical data? - RS
What happens when there is a plan/quantity change for historical subscriptions? Does RevenueStory capture it as an upgrade?
What is RevLock?
Revenue recognition as defined in ASC 606.
Configuring Revlock integration
How does the Revlock data sync work?
How to pull promotional credit reports?
RevenueStory - Impact of deleting subscription

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