01
Price & Package
Model tiers, bundles, and plan structures through the UI, and launch the same day.
MAXIMIZE REVENUE PER CUSTOMER
Grow ARPU From the Subscribers You Already Have
Test pricing in hours, not quarters, all on your billing data.
Your acquisition engine brings them in. ARPU decides what each is worth. Chargebee gives you direct control over the pricing, offers, and expansion plays that raise revenue per subscriber.
Trusted by 6,500+ companies
THE PROBLEM
Find the Revenue Already Inside Your Base
You know the ARPU levers. The gap sits in execution.
You know the levers that grow ARPU: better pricing, timely upgrade offers, richer bundles, smarter renewals. Each change waits on an engineering sprint, so experiments run quarterly instead of weekly.
Chargebee moves pricing, packaging, and offers into your team's direct control. You run the play the moment you see the opening, and revenue per subscriber becomes a number you actively manage rather than inherit.
Run Six Moves That Grow Revenue Per Subscriber
Each move is a lever your team controls directly, from pricing and checkout through expansion, renewals, retention, and recovery.
02
Convert at Checkout
Hosted pricing and checkout with A/B testing, 40+ payment gateways, and local currencies.
03
Expand & Upsell
Surface upgrade and cross-sell offers by plan, tenure, and engagement.
04
Optimize Renewals
Align renewal pricing to the value each subscriber gets, cohort by cohort.
05
Protect the Base
Meet cancel intent with the save offer most likely to keep each subscriber.
06
Recover Payments
Retry failed payments automatically and reclaim revenue at the transaction layer.
THE ARPU PLAYBOOK
Six Levers, One Platform, All in Your Control
Move from a number you inherit to a number you manage. Each lever is configuration, not an engineering project.
PRICE & PACKAGE
Run Pricing Experiments Weekly, Not Quarterly
Every pricing idea sitting in a backlog is ARPU you postpone.
Chargebee gives growth and product teams direct control over tiers, bundles, trial lengths, and offers. A/B test pricing tables and packaging as configuration through the UI.
Support tiered, flat-fee, bundled, hybrid, and pay-as-you-go add-on models from one catalog. Measure lift in revenue per subscriber, not clicks.
EXPAND
Turn Feature Access Into a Repeatable Upgrade Path
The fastest ARPU gains come from moving subscribers into higher tiers.
Chargebee Entitlements separates what a subscriber pays from what they access. Gate premium features to higher tiers, or move a feature into a paid add-on.
Product and growth teams package and repackage through configuration. Access updates the moment a subscriber upgrades.
EXPAND
Trigger the Right Offer at the Moment Intent Peaks
Expansion revenue is revenue your product already earns and has yet to collect.
Chargebee surfaces upgrade, cross-sell, and bundle offers based on real billing signals: plan type, tenure, payment history, and engagement.
Deliver in-app upgrade prompts, pricing-table upsells, and cross-sell offers for new products. Target segments by billing and account attributes, run offers as experiments, and keep the version that lifts revenue per subscriber.
RENEWALS
Price the Renewal to the Subscriber in Front of You
One renewal price held for years ignores how willingness to pay shifts.
Renewal is a pricing moment, not just a billing event. Optimize the price at which existing subscriptions renew, so the value you have added since signup shows up in what you charge.
Match a modest increase to segments that accept it, and hold price for segments that need stability.
PROTECT THE BASE
Keep the Subscribers You Expand From
ARPU growth compounds only when the base holds.
Chargebee Growth meets each subscriber at the cancel moment with the save offer most likely to keep them: pause, downgrade, skip, or discount. Win-back reaches lapsed high-value subscribers with a targeted offer.
In Chargebee's 2026 Global Consumer Insights Report, 58% of consumers have paused instead of canceling when given the option.
For the full retention and churn-management motion, see Prevent and Predict Customer Churn.
RECOVER
Reclaim the Revenue That Leaves Quietly
Failed payments are the largest source of preventable revenue loss.
Expired cards and declined transactions accumulate silently and erode ARPU. Chargebee retries failed transactions with logic tuned to each one and refreshes expiring cards before a charge fails.
Dunning sequences reach subscribers at the right moment, and payment analytics show where recovery opportunities sit.
PROOF
Hear It From a Team Growing ARPU
Pricing control turns into revenue when experiments ship in hours.
“With pricing experiments through Chargebee, our acquisition revenue went up by 20%, and we managed to increase our net new acquisitions per month by over 40%.”
BUILT FOR THE ARPU OWNER
Serve the Team That Owns Revenue Per Subscriber
Three leaders share one platform and one number.
Head of Growth
Own the number that ties acquisition to lifetime value, measured in revenue per subscriber.
VP Product / CPO
Turn tiers, entitlements, and bundles into configuration your team controls directly.
GM / VP Subscriptions
Run pricing, renewals, expansion, and payment recovery from one platform.
Frequently Asked Questions
ARPU is average revenue per user, the revenue a business earns per active subscriber over a period. ARPU growth compounds lifetime value and improves payback on acquisition spend.
ARPU measures what each subscriber is worth. Net revenue retention measures whether your base grows in value over time. Expansion, renewal pricing, and payment recovery move both, which is why they run on one platform.
Segment first. Chargebee reads billing signals to identify which subscribers accept a price increase or upgrade and which need stability. ARPU rises among receptive segments while price-sensitive segments stay retained.
Chargebee surfaces upgrade, cross-sell, and bundle offers based on plan type, tenure, payment history, and engagement. Teams run them as experiments and keep the version that lifts revenue per subscriber.
Chargebee supports tiered, flat-fee, bundled, hybrid, and pay-as-you-go add-on models from one catalog. Teams model and launch new plans through the UI, so pricing changes ship as configuration.
Chargebee Entitlements separates what a subscriber pays from what they access. Teams gate premium features to higher tiers or move features into paid add-ons. Access updates instantly on upgrade.
A payment gateway processes transactions. A billing tool records subscriptions. Chargebee is the monetization layer above both, giving growth, product, and finance teams control over pricing, packaging, offers, renewals, and recovery.
See What Every Subscriber Is Really Worth
Bring your ARPU goal and leave with a plan to grow it.
2026 Global Consumer Insights Report →