S.No

Report Name

New Name

New Description

1

Signups to activation conversion breakdown

Activation Lead Time Summary

Summary of activations into buckets based on time taken to activate a subscription post signup.

2

Signup to activation lead time

Average Activation Lead Time

Average number of days taken to activate a subscription post signup.

3

Paid subscription lifetime

Average Lifetime of a Paid Subscription

Total lifetime of paid subscriptions calculated in months.

4

Paid subscription lifetime by business type

Average Lifetime of a Paid Subscription by Business Type

Total lifetime of paid subscriptions calculated in months segmented by Business Type.

5

Churn Breakdown by Activation Date

Churn Breakdown Summary

Report Explorer: Summary of subscription churn based on days taken to cancel a subscription post sign up or activation.

Dashboard: Summary of subscription churn based on days taken to cancel a subscription post activation.

6

Net MRR Churn rate

Net MRR Growth Rate

Net percentage change in Monthly Recurring Revenue over time.

7

Net Cashflow

Net Payments

Total value of successful payments excluding successful refunds.

8

Net Cashflow by Sales Agent

Net Payments by Sales Agent

Total value of successful payments excluding successful refunds segmented by Sales Agent.

9

New Trials

New Trial Subscriptions

Total number of trial subscriptions that started during the specified period.

10

New Trials by plan

New Trial Subscriptions by Plan

Total number of trial subscriptions that started during the specified period segmented by Plan.

11

Subscription break down

Paid Subscription Summary

Summary of all paid subscriptions based on status.

12

Overdue Invoice Recovery Breakdown

Receivables Recovery Summary

Summary of all paid overdue invoices based on the number of overdue days.

13

Subscription retention cohort by activation date

Subscription Retention Cohort

Percentage of Monthly Recurring Revenue retained over time from subscriptions that activated during specified period.

14

Voided invoice amount

Total Amount Voided

Total value of all the voided invoices

15

Gross ARR Churn

Total ARR Churn

Total Annual Recurring Revenue lost from paused, cancelled, or downgraded subscriptions.

16

Gross ARR churn by plan

Total ARR Churn by Plan

Total Annual Recurring Revenue lost from paused, cancelled, or downgraded subscriptions segmented by Plan.

17

Recurring addon revenue summary

Total Billing by Recurring Addon

Total invoiced amount segmented by Recurring Addon

18

Non recurring addon revenue summary.

Total Billing by Non Recurring Addon

Total invoiced amount segmented by Non Recurring Addon

19

Cards about to Expire

Total Cards Due to Expire

Total number of credit cards that are due to expire in the next six months including the current month.

20

CMRR - Monthly

Total CMRR

Total expected Monthly Recurring Revenue earned from subscriptions including all scheduled changes.

21

MRR distributed by metered and non metered components

Total MRR by Metered and Non-Metered Components

Total Monthly Recurring Revenue earned from subscriptions segmented by Metered and Non-metered components

22

Gross MRR churn

Total MRR Churn

Total Monthly Recurring Revenue lost from paused, cancelled, or downgraded subscriptions.

23

Gross MRR churn Rate

Total MRR Churn Rate

Percentage of Monthly Recurring Revenue lost from paused, cancelled, or downgraded subscriptions.

24

Non recurring cashflow

Total Non Recurring Payments

Total value of successful payments against non-recurring invoices.

25

Order shipment status

Total Orders by Shipment Status

Total number of orders created segmented by Shipment Status.

26

Gross Cashflow

Total Payments

Total value of successful payments.

27

Gross Cashflow by gateway

Total Payments by Gateway

Total value of successful payments segmented by Gateway.

28

Gross Cashflow by payment method

Total Payments by Payment Method

Total value of successful payments segmented by Payment Method.

29

Recurring cashflow

Total Recurring Payments

Total value of successful payments received against recurring invoices.

30

Total subscription quantity by plan or addon

Total Subscription Quantity by Product

Total quantity associated with subscriptions including unpaid subscriptions segmented by Product.