Behind the question of whether a billing system can help your SaaS business grow is the question of what it means for a SaaS business to grow. This guide tackles both — it creates a model you can use to approach SaaS growth and a 360-degree view of how your billing system fits into it. Read More >
We are happy to announce that ChargeBee now provides integration with MailChimp (a premier email newsletter service).
“MailChimp” - A goofy name
I have always wondered about the name Mailchimp. Did some searching:
The email product they had built was going to be called “wee mailer,” because it was small and fun, but they decided on the name MailChimp, Chestnut says, because they told customers, “You’ve got a business to run; don’t code stuff that you could hire a monkey to do.
And they do send a lot of mails (perhaps gorilla would be more apt name now)
We sent 3 billion emails last month, and that’s way cool! There was a time (and I’m talking about last year) when the idea of sending a billion emails a month blew my mind. Now I take it for granted that MailChimp can handle whatever we throw at it.
Mailchimp is a better fit for drip marketing (like news letters), general product announcements.
Targeted + Personalized Emails
We understand you would not want to send the same newsletter to your paid & trial users. And statistics support it. We got you covered there by having indepth information about your users – whether user is on trial, which plan they are on and a few other important information updated in your Mailchimp account multiple times daily. The additional data are exposed as “Merge Tags” in MailChimp.
Click here to learn more about this feature and start waltzing!
Subscription Billing Made EasyTry for free
Recent Blog Posts
Scaling your SaaS billing system can be complex. Here's the guide to making sure your subscriptions don't suffer for it. Read More >
How friction improves UX in SaaS, how it helped Chargebee's onboarding and activation flows, and the right way to handle positive, purpose-driven friction. Read More >