Pricing Model: Flat fee for individuals; per-unit tiered pricing for teams
Primary Value Metrics: Number of users and feature access
Freemium: Yes, with limited functionality
Discount Strategy: Volume discounts for teams; discounts on annual plans
Core AI tools (Paraphrasing, Grammar Check, Summarizer, etc.) are the heart of the product
Freemium tier provides limited functionality to attract users and encourage upgrades
Flat-fee plans for individuals unlock full AI capabilities
Tiered team plans offer collaboration and increased access, supported by volume discounts
AI is not a feature layer but the core value proposition, making upgrades essential for serious use cases