Spline

PLG

Design Tools

Last Updated: 20/04/2025

Spline AI provides monthly credits for 3D generation and is available only on higher-tier plans, designed to incentivize upgrades and monetize power users.

  • Category
    Design Tools(3D design)
  • Employees
    30+
  • Business Model
    Product-Led Growth (PLG)
  • Target Market
    Designers, developers, and creative teams

    Core Pricing Structure

  • Pricing Model: Flat fee for individuals, per-user pricing for teams

  • Primary Value Metrics: Number of users and access to team features

  • Freemium: Yes, with limited capabilities

  • Add-ons: Available (Spline AI Add-on for higher plans)

  • Discount Strategy: Discounts offered on annual subscriptions

    Monetization Strategy

  • Spline AI (3D Generation Add-on) is available as a paid add-on to Professional and Team plans with monthly credit allowances

  • AI features are monetized via a flat-fee subscription that grants a fixed number of credits per billing cycle

  • AI is positioned as a premium creative accelerator, designed to enhance productivity while encouraging upgrades to higher tiers

  • Credit-based model aligns with user output needs and allows flexible scaling for creative professionals and teams

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