How BizzyCar Restored Financial Clarity and Freed Nearly Two Months of Finance Capacity with Chargebee

BizzyCar automates recall management for automotive dealerships and OEMs using AI-powered technology. The platform replaces manual outreach with an intelligent engine that identifies open recalls, contacts vehicle owners through text or email, and schedules service appointments directly within dealer management systems.

Operating on a recurring subscription model, BizzyCar sells 12-month contracts to dealerships, typically billed monthly. The company has evolved from offering a single product at a single price point to a more sophisticated pricing structure with multiple tiers, bundled offerings, and add-ons such as its Mobile Service App.

“In the last 12 months, we’ve gone from a single product and single price point to multiple price points with that product to better fit our customers’ size and volume,” said CFO Iain Bridges. “Now we’re also adding multiple products, bundling, and packaging, and the pricing is getting much more complex.”

The Challenge

Unreliable Data Threatening Board Confidence and Fundraising

Bridges’ first day as CFO at BizzyCar began with a billing system reconciliation call. The company had recently completed a migration from Chargify to Maxio, and within hours of joining, he discovered how much friction the new environment created.

BizzyCar was running two disconnected systems. Billing events in one platform didn't reliably flow into reporting, forcing the finance team to make constant manual adjustments and engage in data verification loops. What started as an inconvenience quickly became a liability as the business scaled.

“We were always playing whack-a-mole, constantly finding and fixing errors,” Bridges said. “If we missed the second entry in the other system, reporting would be off.”

Iain Bridges, CFO, BizzyCar

The technical reality

The dual-system architecture required double entry for most billing operations. If the team forgot one entry, invoicing might complete successfully, but reporting would show incorrect or missing data. Paused customers appeared as churned. Renewals looked understated. Key SaaS metrics, such as ARR, MRR, and retention, had lost credibility.

The problem extended beyond data accuracy. BizzyCar had to work with two separate vendor support teams, one for Chargify and one for Maxio, and neither had full visibility into how the systems interacted. Response times stretched as support representatives sought guidance from other colleagues, often navigating unfamiliar territory.

“We had support on Chargify and support on Maxio,” Bridges explained. “There wasn’t really a good overarching person who could connect the two and actually tell us what to do.”

The operational impact

The billing system's limitations clashed with BizzyCar's real-world customer behavior. Dealerships might have a February renewal date, but not complete the process until March or April. The platform's rigid logic treated these pauses as churn, then recorded the restart as a new subscription—distorting retention metrics and making operational performance impossible to assess accurately.

"A customer that maybe paused and then came back would be a churn or contraction, and it just didn't make logical sense for what was happening operationally," Bridges said.

Addressing these challenges required a comprehensive transformation led by a tripartite governance structure: Valentin Jubert overseeing digital subscriptions strategy, Benjamin Lupu managing product and subscriber experience, and Sandrine Crozat leading all technological aspects of the initiative

The breaking point

By early 2024, after implementing a new feature meant to add contract term functionality that instead compounded system instability, the situation reached a critical threshold. The company pieced things together through the first half of 2024 during an active fundraising process, but the experience was cumbersome and inefficient. Bridges knew he couldn’t change systems mid-raise and didn’t have the bandwidth to manage it.

Following the fundraising round, BizzyCar compiled a list of necessary fixes. When promised features were repeatedly pushed back to the roadmap without materializing by the third quarter, the situation became untenable. The CEO grew frustrated, and the board's patience was wearing thin.

“That feature migration caused more problems than it solved,” Bridges said. “At that point, we felt like the system was always going to be buggy—there was always going to be something wrong with it.”

Bridges also began evaluating vendor stability. If the billing platform failed, BizzyCar's ability to invoice customers and recognize revenue could disappear overnight. That risk assessment reframed billing from a back-office function to an existential concern.

The Solution

A Methodical Rebuild With Chargebee

By late 2024, around October, patching the existing system was no longer viable. BizzyCar's leadership began exploring alternatives, ultimately selecting Chargebee based on several factors:

Proven track record: BizzyCar's CTO had successfully implemented Chargebee at a previous company and understood its capability to handle complex subscription scenarios.

Product maturity: With an established customer base and growing market presence, Chargebee offered stability without vendor risk.

Implementation support: The decision prioritized speed and reliability over marginal cost differences.

"We did talk about some other options at the time," Bridges said, "but I was frankly of the mindset that this isn't rocket science and it's not about haggling over a couple thousand bucks. We needed a quick, easy, seamless solution that worked."

Treating implementation as a rebuild

Rather than simply migrating data, BizzyCar used the transition to correct historical inconsistencies. The finance and operations teams audited every subscription, product, and invoice before importing anything into Chargebee.

"We used it as an opportunity to clean up some of the sins from the past," Bridges said. "This was our chance to rebuild the foundation properly."

The team took a deliberately customer-first approach. They delayed automation rollouts, manually validated data, and gradually introduced invoice notifications to minimize any potential disruption. Customers never noticed the transition.

"Any area that we could reduce potential disruption to customers, let's do it, even if it meant a lot of manual work on our side," Bridges explained. "I would do the same again."

Hands-on implementation support

Chargebee's implementation team provided structured, frequent touchpoints throughout the transition. Three to four specialists met with BizzyCar weekly, sometimes twice a week, to maintain momentum and resolve questions quickly.

"The level of hand-holding gave us confidence we were doing it right," Bridges said. "It was very hands-on. We literally had weekly, actually twice-a-week calls for a while."

By go-live, BizzyCar had stabilized its data, corrected legacy issues, and completed a seamless transition that required no customer communication.

The Results

Trust Restored, Efficiency Gained

Within weeks of going live, the difference was clear. Data that had once required manual reconciliation now flowed accurately from billing through accounting. The finance team stopped firefighting and refocused on analysis and strategic planning.

Operational improvements

Sending invoices, enabling autopay, and managing renewals are now straightforward processes that the accounting team handles confidently without requiring Bridges' involvement.

“Everything in the system feels intuitive and logical,” Bridges said. “Those everyday tasks take minutes and don’t require escalation anymore.”

Chargebee’s interface removed the friction of basic billing operations, freeing the team from repetitive data checks and manual corrections.

Delegation capability

With a clearer, more reliable platform, Bridges no longer needs to personally oversee setup or configuration work. The accounting staff can manage most operational tasks independently.

“The system’s clarity means I can delegate setup and configuration,” he said. “The team is confident managing those operations independently.”

Restoring confidence in financial data

Chargebee restored trust in BizzyCar’s financial reporting. Metrics that previously required manual validation now update automatically and accurately reflect business reality, eliminating misclassified pauses and understated renewals.

Under the previous system, Maxio’s reporting couldn’t distinguish active contracts from churned accounts. Without proper contract-term logic, monthly billing cycles distorted retention metrics, making renewals appear as churn and obscuring long-term performance.

“We had to operate through our CRM for a lot of our renewal and retention tracking, and it was imperfect,” Bridges said. “We knew that, and it didn’t capture a lot of things.”

With Chargebee, BizzyCar finally has the visibility it was missing. Flexible analytics enable the finance team to measure retention by customer, product, and dollar value—accurate insights that leadership can rely on for informed decision-making.

“We can finally look at our data, believe the numbers, and act on them,” Bridges said. “That shift has completely changed how we make decisions.”

Integrations and efficiency impact

With reliable data now in place, BizzyCar has the confidence to connect its CRM. The team had deliberately held off on integrating HubSpot until Chargebee stabilized billing and reporting. Now, the logical next step—linking finance, customer success, and revenue operations—is underway.

“Once we integrate HubSpot, I think it could add back roughly 30 percent of a full-time role’s time,” Bridges said.

For a company built on AI-driven automation, these gains in speed, confidence, and clarity bring BizzyCar’s finance operations in line with the same precision its platform delivers to dealerships.

The bigger picture

For BizzyCar, Chargebee now operates as the reliable billing backbone that should be invisible when working correctly, and indispensable when it matters most.

“The billing system shouldn’t be complicated or take a lot of my time, and Chargebee isn’t,” Bridges said. “That’s exactly how it should be.”

Looking back on the decision to switch, Bridges' advice is direct: "Just do it, the problems only get worse as you scale."

On timing, he adds: "If you're planning for due diligence or fundraise down the road, having more time in a new system is always going to be better."

On implementation, he emphasizes the value of hands-on support: "Pay a little extra for the setup and reporting help. It was totally worth it to get set up properly."

On the broader impact: "Getting the billing system right has a much bigger impact than just finance. It's already benefiting our customer success team, and once we integrate HubSpot, sales and RevOps will have the same reliable, accessible data."

Perhaps most tellingly: "If you're the CFO and you are talking about your billing system, something is wrong. You need to have trust in your system and your team; your billing system should run in the background perfectly while you get the data you need."

His final reflection: "Looking back, I would have made the switch to Chargebee sooner. The rip and replace of switching the system is scary and daunting, but it's totally doable."

Ready to bring clarity and confidence back to your billing operations? See how Chargebee can help you eliminate chaos, trust your numbers, and reclaim valuable time for growth.