Before Chargebee
Pricing and discount experiments as they moved upmarket
Support for global payments as they expanded globally
Join 6,500+ subscription businesses scaling with Chargebee
The Problem
GetAccept adopted a hybrid approach when it came to sales — an outbound sales-driven model as well as a self-serve sign-up model. Their needs diversified as they started selling to enterprise businesses. New use cases required:
Unique marketing campaigns with time-bound coupons, as well as the ability to add recurring and non-recurring charges
Pricing experiments
Global scale with support for international payments
Deeper visibility into account receivables with a view of unpaid invoices
The Solution
After evaluating solutions such as Zuora, Fusebill, and Recurly, GetAccept chose Chargebee for its flexibility and simplicity. By creating their own self-service center using the API to enable a seamless checkout experience inside the app, GetAccept connected their app to Chargebee to accommodate and sync any change in either system. Chargebee allows them to:
Support evolving pricing structure with support for tiered as well as dynamic pricing for enterprise sales
Issue time-based discounts and coupons to enable flash sales. This was connected to their marketing automation, so they could nurture prospects from these campaigns
Manage their subscriptions and support self-service upsells and cancellations on a pro-rata basis
The Impact
The ability to run pricing and discounting experiments contributed to GetAccept's revenue growing 4x using Chargebee. They learned that issuing promotional credits instead of refunds helped turn customers into advocates. Furthermore, visibility into churn reports gave them insight into changing customer patterns around the addition and removal of seats, which enabled them to take corrective measures.
