Aparna Shridharan

Content Marketer at Chargebee

Aparna Shridharan brings over four years of experience writing for leading SaaS players and is currently a part of the editorial team at Chargebee. She publishes articles, ebooks, and how-to assets on revenue growth, the pains of homegrown systems, navigating the build-vs-buy decision labyrinth, and the ROI of a transformative finance tech stack for subscription businesses. When she isn’t writing, she enjoys chasing stories for the Chargebee Compass newsletter, which 85K+ subscribers read. 

 

From Lead to Sale: A Deep Dive into Sales Funnel Optimization Strategies

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15 MIN READ
Growth
How Experimentation can help Businesses Navigate Economic Uncertainty

Surviving the Slump: How Experimentation can Help Businesses Navigate Economic Uncertainty

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10 MIN READ
Best ofGrowth

Declutter and Systemize Your Product Catalog

When you deal with multiple products under one roof, things can get messy. Every plan, recommended add-on, billing frequency.
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From Tradition to Transformation: The Evolution of Finance Mindset Shifts in 2023

From Tradition to Transformation: The Evolution of Finance Mindset Shifts in 2023

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8 MIN READ
Best ofGrowth

5 Foolproof Ways to Extend Your Cash Runway During a Downturn

and |
7 MIN READ
GrowthMetricsPricing
5 Ways You Can Close Deals Lightning Fast using the Chargebee + HubSpot Quote-to-Cash Integration

5 Ways You Can Close Deals Lightning Fast using the Chargebee + HubSpot Quote-to-Cash Integration

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4 MIN READ
GrowthProduct
The new Chargebee + HubSpot quote-to-cash integration

We just put the ‘easy’ in your Q2C process with the Chargebee + HubSpot integration

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6 MIN READ
Product

Chargebee bags leadership positions in several categories in the G2 Winter 2023 report

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3 MIN READ
Building Chargebee

‘Homemade’ is for cooking not your billing system

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7 MIN READ
GrowthBilling
How to become a CFO

How to become a CFO: the ultimate guide

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9 MIN READ
Growth
Growing into the role of a Modern CFO: Lessons from Mike Beach

Growing into the role of the Modern SaaS CFO: Lessons from Mike Beach

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11 MIN READ
Growth

A Complete Overview of Global SaaS Compliance

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10 MIN READ
GrowthPayments

Why should SaaS businesses keep their pricing strategy iterative and flexible?

and |
7 MIN READ
GrowthPricing