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The Case Against The ‘Back To App’ Button In User Onboarding Emails
User onboarding emails are built around buttons that lure users to the app. Here's how you can build your emails around something better—user/product fit.
Why ‘Move fast and break things’ doesn’t always work for mission-critical function for Finance
Don’t move fast and break things. Move Slow & Make Things. Chargebee+QuickBooks pulls your recurring billing & subscription accounting out of the dark ages.
From First Mile To Nth: Onboarding Beyond User Onboarding
User onboarding is crafting the first mile of a user’s journey with your product. Can you apply everything that works within it to your nth?
Dear SaaS Peers, Scale Value, Not Usage (It’s Not as Simple as You Think)
Lessons from Michelin, Google, and certain other SaaS companies that got their pricing right.
Good Questions, Bad Asks: The UX Of Questions In User Onboarding
There are three strategies you can use to turn good questions into good asks—gradual engagement, information priming, and immediate impact delivery.
User Onboarding: How To Get The Little Things Right
The tiny details in user onboarding make the difference between good and great. It’s important we think about them and take time to get them right. Here’s something that can help.
6 Ways Your Billing System Can Improve Customer Retention
Your billing system can improve customer retention by helping you build an engaging relationship outside your product. Here’s how.
Making Product Discovery Work in Small Teams
Product discovery doesn’t just happen. One has to cast the net of dedicated research to catch ideas. Ideas in the waiting. Ideas seeking patterns. Learn how to go about it.
From Scrum to Support – How Pipedrive Pulls off Its Massive Localization Wins
30,000 customers. 140+ countries. 11 languages. Here’s how Pipedrive pulls it off.
What Alan Turing Can Teach Us About Product Management
A way to approach the Product Management process with a blend of inquisitiveness, empathy, and a pinch of Alan Turing wisdom.
Yesterday Was The Same: Environment’s Unchanging Impact and What Software Makers Can Learn From It
What surrounds us, affects us. What we design, they say, designs us back. Environments are the silent wardens of almost everything.
The underrated magic of startup pivots
Understanding what makes pivots work isn’t just for startups. Because the ideas that they are built upon, concern: making things, failing, and succeeding.